Walmart’s $7 billion global digital marketing campaign could be a success story

In an industry where every penny counts, the biggest name in digital marketing is a Walmart.Its $7.5 billion digital marketing program, dubbed “Smart Digital,” could be the biggest online marketing program ever for a retailer, according to a report from McKinsey & Company, and the first to utilize Google and Amazon’s data analytics technology.The deal could give Walmart a big […]

Bank of Israel says its interest rates are not at record levels

Israel’s central bank has warned that its policy of keeping its foreign exchange reserves at record lows may be a recipe for a sharp slowdown in the Israeli economy.On Thursday, the central bank announced that it had cut its overnight interest rate by half in the wake of a sharp decline in the value of the Israeli currency.Netanyahu, who has […]