In an industry where every penny counts, the biggest name in digital marketing is a Walmart.
Its $7.5 billion digital marketing program, dubbed “Smart Digital,” could be the biggest online marketing program ever for a retailer, according to a report from McKinsey & Company, and the first to utilize Google and Amazon’s data analytics technology.
The deal could give Walmart a big foothold in the global digital market.
McKinsey estimates that Walmart would spend $6 billion on the program and potentially $7 million a day on digital advertising.
The company already has a huge digital marketing team that has been hired for a year and employs nearly 1,000 people, according.
Walmart has been experimenting with digital marketing since its inception in 2013.
It started with its original digital campaign, which focused on how shoppers would shop online, but eventually expanded to include everything from the way shoppers shop to how they shop for clothing.
“This is a very important opportunity to be a global brand,” Walmart chief executive Doug McMillon said in a video announcing the deal.
For example, the program could help Walmart get more people online for its holiday season promotions and create more opportunities for employees to get paid, McMillon added.
But the program will likely have a limited impact on Walmart’s bottom line.
According to McKinsey, Walmart only spent about $300 million on digital marketing in 2016, and analysts expect it to only spend about $250 million this year.
In other words, it’s not a big deal.
Walmart is already spending millions on digital campaigns, but if the program expands to a billion-dollar program, the company could be able to spend even more.
The program could also give Walmart an edge in other areas.
Digital advertising has been around for years, and it’s also gaining traction as an advertising medium.
With Walmart, the technology that powers digital advertising could be applied to marketing for a company that’s already a huge seller of consumer goods.
When Walmart launched its new “Shop with Me” digital campaign earlier this year, the retailer also started offering its customers a free smartphone app to get the campaign up and running.
Analysts believe the company will be able leverage this opportunity to expand its digital advertising and get its message out more effectively.
Walmart’s new digital marketing plan will likely only affect a small portion of the company’s digital sales.
However, if the company is able to get an advantage in the market, it could lead to the likes of other major retailers such as Wal-Mart, Amazon, Target and Walmart, which have been trying to reach new audiences.
This is not the first time Walmart has experimented with digital advertising, either.
Earlier this year the company experimented with a similar digital marketing strategy for its “Macy’s” digital program.
That program was created by a local television station and is intended to help customers shop and make purchases on a shoestring budget.
As part of the program, Walmart is trying to expand to more retailers, such as Walmart.com and Walmart.ca.
Although Walmart has tried to reach as many customers as possible, it also has a big target on its back.
Walmart has a strong retail presence, with over 1,500 stores, a huge number compared to other big chains like Wal-Marts, and Walmart has been on a spending spree since the start of the year.
Wal-Mart’s digital marketing efforts will be a huge boon for the company, especially if it is able, as it plans to do, to reach out to the “Big Five” retailers, the largest companies in the retail sector, which includes Walmart, Target, Home Depot and Macy’s.
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